Cal State Dominguez Hills Announces Participation in NCAA Basketball's "Take a Kid to the Game" Program
Community Encouraged to Bring a Youngster to Saturday's Basketball Games
February 25, 2003

CARSON, Calif. (Feb. 25, 2003) - Area youngsters will have an opportunity to experience the college game-day atmosphere when Cal State Dominguez Hills hosts NCAA® Basketball's annual Take a Kid to the Game® (TAKG) program, March 1, 2003. Kids, ages 14 and younger, will receive a free ticket with the purchase of a full-priced adult ticket, to watch the Toros take on Cal State Bakersfield in women's and men's action at the Torodome.

Cal State Dominguez Hills is one of more than 300 institutions across the nation that are participating in this campaign focused on attracting more of the nation's youth to college games. The Take a Kid to the Game® program is entering it eight year in the promotion of NCAA® Athletics.

"We are very excited to be participating in the NCAA Take a Kid to the Game initiative," said Ron Prettyman, athletic director at CSUDH. "Our wish is that all of the young kids in our immediate area will have the opportunity to experience the one-of-a-kind atmosphere that is Men's & Women's NCAA Basketball."

The women's game will tip-off at 5:30 p.m. and the men's game is scheduled to start at 7:30 p.m. Tickets for this special event can be purchased at the Cal State Dominguez Hills ticket counter on the night of the game.

For more information, call (310) 243-3764.

The Take a Kid to the Game® program is one of the national promotions of NCAA® Basketball. To see other NCAA Basketball initiatives, please visit the website, www.ncaabasketball.net, for more information.

TAKG is a grassroots marketing campaign created by Host Communications, Inc. to encourage alumni and fans to take their kids out to stadiums and arenas to experience intercollegiate athletics. HOST, a wholly owned subsidiary of Bull Run Corporation (Nasdaq: BULL), is a sports, lifestyle and affinity group marketing and management company based in Lexington, KY.