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Image Style
People
Individuals take the forefront in our visual brand. Communications should use photography featuring real CSU Dominguez Hills students, staff, faculty, alumni, employers, partners, and community members. The photography used should represent a cross section of CSUDH’s diverse campus population.
People featured in CSUDH communications should be actively engaged in university settings that speak to our quality of academics, vibrant student life, and beautiful campus and facilities.
Photography Style
Branded communications should make consistent use of the current marketing campaign’s photography style. This ensures that university materials have a coordinated and recognizable look, but also that they are periodically updated with a fresh and contemporary look and do not become dated.
Visual Personality and Design
Images, visuals, and design elements used in branded university communications should reflect the positive, transformative CSUDH experience.
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Avoid use of dark imagery or heavy colors. Keep the design uncluttered, clean, and contemporary to allow the focus to remain on the photography and the individuals featured.
Photography Archive
Official CSUDH images can be downloaded from csudh.smugmug.com.