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California State University, Dominguez Hills
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Created: February 10, 2006
Latest Update: February 11, 2006
Festinger's cognitive dissonance theory would suggest that giving cars to kids for attending school is not gonna cut it. And for Perfect Attendance, Johnny Gets... a Car By Pam Belluck, New York Times, Sunday, February 5, 2006, p. A 1. Backup.
Compare this to Alfie Kohn's articles. Use his search mechanism and search for rewards. That ought to pick up several of his pieces. jeanne
- Old Alfie Kohn index on Dear Habermas Check it out.
- Advanced reference: Mindfulness and Interpersonal Communication By Judee K. Burgoon Journal of Social Issues, Spring 2000.
"The noncommonsensical nature of Festingerís minimal justification hypothesis generated a great deal of hostility in social science circles. Theorists who interpreted all behavior as the result of incentives seemed affronted at the notion that rewards might hurt a cause rather than help it. The controversy stimulated a mass of studies from advocates and detractors of the surprising prediction. It all began with the famous $1/$20 experiment." From From the Third Edition of A First Look at Communication Theory by Em Griffin, ” 1997, McGraw-Hill, Inc. Link from