Social Media Courses & Schedule

Social Media Strategies and Content Marketing Certificate of Completion

Course Descriptions, Schedule & Costs | FAQs | Instructor Profile


 Note: This program utilizes Blackboard. Be sure to get your password and instructions on how to access MyCSUDH when you register.

There are no prerequisites for enrollment and no admission process. When you're ready to register, call 310-243-3741.

Have questions about the program? Call 310-243-2075, email learn@csudh.edu, or use our LiveChat ↘ to ask questions or leave a detailed message about this program.

YOU MUST ATTEND ALL CLASS SESSIONS TO EARN CREDIT FOR A COURSE, AND YOU MUST COMPLETE ALL REQUIRED COURSES TO EARN A CERTIFICATE.

Social Media Course Schedule

Major: Business  | Program: Convergence Media (Social Media Strategies & Content Marketing ) | * C = Class Cancelled *

Start DateEnd DateCRNDeptCourse TitleMtgsDaysHoursBldg/RmFeeInstructor

Spring 2019

Free Info Sessions | Call 310-243-3741 to Register:

01/26/2019, 10:30am (Reg. #23717) - CSUDH EE-1221 - Parking: Free

02/09/201902/09/201923718JMX 901Introduction to Convergence Media1Sa 09:00 - 16:00EE1206$150C Clinch
02/16/201902/23/201923719JMX 902Images, Graphic, Platforms and Content2Sa 09:00 - 16:00EE1205$300C Clinch
03/02/201903/09/201923720JMX 903Journalism, Publishing, Entertainment & eCommerce2Sa 09:00 - 16:00EE1205$300C Clinch
03/16/201903/23/201923721JMX 904Politics, Social Causes, Marketing & Community Bldg2Sa 09:00 - 16:00EE1205$300C Clinch
04/06/201904/06/201923722JMX 905How to Make Anything Go Viral1Sa 09:00 - 16:00EE1201$150C Clinch
 

Summer 2019

Schedule coming soon...
 

Fall 2019

Free Info Sessions | Call 310-243-3741 to Register:

08/24/2019, 11am (Reg. #44153) - CSUDH EE-1206 - Free to attend; Parking: free

09/14/201909/14/201944154JMX 901Introduction to Convergence Media1Sa 09:00 - 16:00EE1206$150C Clinch
09/21/201909/28/201944155JMX 902Images, Graphic, Platforms and Content2Sa 09:00 - 16:00EE1217$300C Clinch
 * JMX 902: Class on 09/28/19 will meet in EE1205
10/05/201910/12/201944156JMX 903Journalism, Publishing, Entertainment & eCommerce2Sa 09:00 - 16:00EE1206$300C Clinch
 * JMX 903: Class on 10/12/19 will meet in EE1210
10/19/201910/26/201944157JMX 904Politics, Social Causes, Marketing & Community Bldg2Sa 09:00 - 16:00EE1206$300C Clinch
 * JMX 904: Class on 10/26/19 will meet in EE1221
11/02/201911/02/201944159JMX 905How to Make Anything Go Viral1Sa 09:00 - 16:00EE1209$150C Clinch
 

* Schedule subject to change; consult with instructor for specific date details | Updated 06/12/19

Social Media Course Descriptions

JMX 901 Introduction to Convergence Media, Marketing & Advertising

0.6 CEUs | No prerequisites
Build a framework for a media campaign through a social / emotional analysis of user demographics / psychographics on media platforms. Focus on tools and techniques; intellectual property; monetization; predictive models. Begin a portfolio to implement a personal media campaign.

JMX 902 Images, Graphics, Platforms and Content

1.2 CEUs | No Prerequisites
This course covers visual messaging in social media formats; psychological / emotional impact of image elements; tools and applications to create professional quality images. Focus on effective content on each platform; best practices for creation and distribution of your content.

JMX 903 Journalism, Publishing, Entertainment and eCommerce

1.2 CEUs | No Prerequisites
This course covers designing and building a brand and making it marketable through digital content. Students will learn the elements that are required to take a simple idea (i.e. Pokemon) and build it into a social phenomenon.

JMX 904 Politics, Social Cause Marketing and Community Building

1.2 CEU | No Prerequisites
This course covers how convergence media can be used to move the masses to take action toward a desired goal. Micro-topics include propaganda, digital town hall meetings, socially conscious platforms, polling and interview techniques.

JMX 905 How to Make Anything Go Viral

0.6 CEU | Prerequisites: JMX 901, JMX 902, JMX 903 and JMX 904
This course covers the needs and desires that explain why people share content with friends and co-workers, including preparation that must be done prior to launch that enables viral transmission.

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 Required or Recommended Textbooks

Catalog NumberBook TitleISBNBook Author
JMX 901–905NEXT: Reinventing Media, Marketing & Entertainment (required)978-0991496419Dekom, Peter
JMX 901It's Not How Good You Are, It's How Good You Want To Be (required)978-0714843377Arden
JMX 901Radical Careering (recommended)978-1592401505Hogshead
JMX 903Blink (required)978-0316010665Malcolm Gladwell
JMX 904Words That Work (required)978-1401309299Dr. Frank Luntz

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 Information & Registration

There are no prerequisites for enrollment and no admission process. When you're ready to register for courses, call 310-243-3741. If you have previously taken a class at CSUDH, you can register at myCSUDH (https://my.csudh.edu).

Have other questions?
Check this program's FAQs (if provided), or simply call: 310-243-2075, email: learn@csudh.edu, or use our LiveChat ↘ to ask questions or leave a detailed message regarding this program.